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Page 8 - Hitachi Oceania Brochure 24 Pages Dec
P. 8

Global Brand Campaign

Hitachi launched a new Global Brand Campaign in May
2016 that is aligned with the management vision based on
the 2018 Mid-Term Management Plan.

The new campaign has been rolled out simultaneously in 19
countries through various media. Under the campaign copy THE FUTURE IS OPEN
“THE FUTURE IS OPEN TO SUGGESTIONS”, the goal of this The world is becoming more interconnected than ever before.
These networks of diverse systems are opening up new opportunities
and vulnerabilities. But what if we could stop mishaps from happening?
At Hitachi, we’re co-creating stronger security solutions that counter,
campaign is to build the brand through collaborative creation manage and prevent threats in the age of the Internet of Things. It’s how
we’re protecting our real and virtual worlds, while accelerating the future
of Social Innovation.
with customers and partners.
For more information about Social Innovation and the Global
Brand Campaign, please visit


Tomorrow starts with Social Innovation. All it takes is
an idea: one simple thought that has the power to change
the world. And it’s through collaboration that these seeds
THE FUTURE IS OPEN of possibilities can grow, fourish and live. At Hitachi, we’re
TO SUGGESTIONS developing innovative co-creation platforms for the Internet
of Things. It’s how we’re bringing thinkers and doers together
Today, we’re surrounded by unimaginable amounts of data. More than to accelerate Social Innovation for a better future.
we know what to do with. But what if we could give all of this a greater
purpose? Combining artifcial intelligence and advanced analytics,
we’re using big data to fnd deeper insights and to co-create innovative
solutions in the age of the Internet of Things. It’s part of our commitment
to accelerate Social Innovation for a better future.

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