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Page 5 - Hitachi Oceania Corporate Brochure 2016
P. 5

Our Mission Our Values

Contribute to society through the development of superior, original Harmony (Wa)
technology and products. The willingness to respect the opinions of others and discuss
matters in a manner that is thorough and frank, but fair and
impartial, and once a conclusion has been reached, to
cooperate and work together to achieve a common goal.
Sincerity (Makoto)
To approach issues openly and honestly, without drawing false
Our Vision distinctions between oneself and others. “Sincerity” is the spirit
that inspires the confdence that society has placed in us.
Hitachi delivers innovation that answer society’s challenges. With our
Pioneering Spirit (Kaitakusha-seishin)
talented team and proven experience in global markets, we can inspire the
A purposeful approach to one’s work based on individual
initiative, to create new business by pursuing novel, new goals.
This spirit is manifested in a keen desire to be at the forefront of
technology and the top of our chosen felds of expertise. These
objectives are achieved by promoting the limitless potential of
each individual member of Hitachi.

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